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Email: support@pmax.com.vn
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OPTIMIZATION EXECUTIVE

Your Role

  • Plan the full package of digital marketing as a solution for clients
  • Set-up tracking method & campaign structure
  • Responsible for the day to day running of all search, social and display advertising campaigns
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI, CAC,)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Plan, execute, and measure experiments and conversion tests
  • Utilize strong analytical ability to evaluate end-to-end customer experience/behavior across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels

You Will Learn

  • The secret to large-scale, performance marketing. This is not about branding or client-services.
  • Work hands-on with dozens of industry-specific tools and platforms.
  • Know KPIs intimately. You will be taught how to wisely spend media dollars. You will develop an eye for which articles, campaigns, and platforms have the potential for success, and which are a waste of time.
  • Learn and grow at a breakneck speed, because there is no other option. This role will prepare you to make a real impact at any company that is ready to rapidly grow their online marketing.

Must Know

  •  Excel

Some Experience or Knowledge

  • AdWords
  • Facebook ads
  • Web analytics
  • Marketing automation
  • Social media marketing
  • SUMIFS and VLOOKUPS

If this job sounds amazing but you feel like you don’t know much about CTR/CPA/CPC/PPC/CSS… that’s fine. Digital marketers are self-starters and never stop learning. Let us know if you’re taking any of the following courses:

  • AdWords Fundamentals or Display: https://support.google.com/partners/answer/3154326
  • Facebook Blueprint: https://www.facebook.com/blueprint
  • Analytics Academy Fundamentals: https://analyticsacademy.withgoogle.com/
  • HTML, CSS, JavaScript, APIs, or SQL: https://www.codecademy.com/

The Perfect Candidate

  • BS degree in marketing, Finance or a related field
  • Strong analytical skills numerical skills
  • Self-sufficient & creative problem solver
  • Entrepreneurial mindset – Driven, self-motivated, can-do attitude, bring optimism and positive energy to the team
  • Constantly inspired to improve ways of doing things to eliminate recurring problems and pain points
Call now: (+84) 8 7309 9199