Senior B2B Content Marketing Executive
JOB SUMMARY
- Title: Content Marketing Executive (Senior)
- Department: Marketing
- Year of Experience: 2-3 years +
- Job Level: Senior Executive
- Report Line: Marketing Manager
- Peer: Marketing, Business Development
- Subordinate: None
- Salary Range: Negotiable
- Hiring Purpose: New Hire
- Working Time: 9:00 – 18:00, Monday – Friday
- Working Location: 6th Floor, Tuong Viet Building, 95 Cach Mang Thang Tam Street, Ben Thanh Ward, District 1, HCMC, Vietnam
OBJECTIVES
We are looking for an experienced content marketer with a passion for B2B marketing, inbound marketing, and digital marketing in general. You will be an important piece of the puzzle to our dynamic marketing team, together with driving outstanding business results for PMAX.
JOB DESCRIPTION
Content strategy & planning:
- Synthesize insights from the target audience research and combine them with the brand positioning to propose strategic content direction for PMAX.
- Develop an effective content strategy with detailed pillars and angles to deliver the main communication objective.
- Design detailed implementation plan with audiences, channels, PICs, and timeline.
Content production coordination:
- Coordinate with the internal team to produce content (for both text and visual) following the plan, supporting to share detailed briefs and follow up to get the content output on time.
Content writing & auditing:
- Write/Produce some of the content as assigned. The format can be varied such as social posts, video scripts, articles, newsletters, etc.
- Support to audit and re-write the content produced by other team members.
Content airing & channel management support:
- Support to post the content as assigned.
- Support to manage 1-2 channels such as Social, Website, and Newsletter when needed.
JOB REQUIREMENTS
Skills & Knowledge & Qualification
- Must have
- At least 2+ years experience in Content Marketing or similar positions
- Having a deep knowledge of Content Marketing and having a passion to grow further in this career path
- Understanding of marketing channels in terms of target audiences, pros and cons, and best practices to produce winning content for each channel
- Excellent writing skills for a diversity of forms such as social posts, video scripts, articles, newsletters
- Great teamwork and communication skill
- IELTS writing skill above 6.0 or relevant
- Good to have
- Experiences in B2B marketing or inbound marketing
- Experiences in marketing agency or having knowledge of marketing agency business
- Experiences in academic writing
- Good project management & time management skills
PMAX-er Identification
- Client Impact: Everything we do is ultimately to deliver real client impact and value.
- Innovation: Innovation is to drive change and innovative new ideas to create more values for clients, teams and society.
- People development: People development is to attract, develop, and retain the most talented people. Development is a responsibility, not a choice, of both the individual as well as the organization.
- Integrity: Integrity is to be honest and show a consistent and uncompromising adherence to what is right, even if it is at our own cost.
- Teamwork and fun: Teamwork and fun is the cooperative and collaborative effort of a team to achieve a common goal or to complete a task, and trying to build a joyful & enjoyable atmosphere for everyone.
- Extreme ownership: Extreme Ownership is the practice of owning everything in your world, to an extreme degree. Think of yourself as the owner of the company. It means you are responsible for not just those tasks which you directly control, but for all those that affect whether or not your task is successful.
WHY PMAX?
- Competitive salary range with yearly & quarterly incentives and 13th-month salary.
- Flexible working time, hybrid-working model with 2 days working from home per week.
- Insurance as full salary and Premier Healthcare Insurance PTI for all employees.
- Birthday gifts; New year gifts; TET Lucky Money.
- Holiday activities; Company trip; Year End Party; Company Birthday; Culture Day; Quarterly Town Hall.
- Quarterly, Yearly Recognition Gifts & Awards.
- Other staff welfare allowances.
- Leading performance marketing agency in Vietnam with in-depth marketing & e-commerce expertise, total marketing solutions to impact deeply Brand Performance.
- Tech and data-driven, transparent process.
- Transparent career development with attractive Learning & Development programs for each level.
- Young, proactive, aggressive working environment. Always have “the bigger shirt” to maximize and optimize your capacity.
