Job Description
Solutions you will deliver
- Growth Strategy & Transformation Blueprint — 10–14 week engagements: where-to-play / how-to-win, capability roadmap, investment plan, transformation governance, Board sign-off.
- Growth Operating System Design — KPI tree, planning cadence, budget governance, campaign operating rhythm, ROI dashboard, agency scorecard + change management & pilot.
- Marketing Effectiveness & Investment System — MMM / attribution / dynamic budget allocation; CFO–CMO investment governance.
- Gateway diagnostics, C-suite workshops, and Embedded Squad / Growth PMO for implementation handoff.
Engagement Delivery & Problem Solving
- Own scope, timeline, workstreams, output quality and margin of engagements end-to-end (typically 10–14 weeks, phased Diagnose → Design → Operating Model → Transformation/Pilot).
- Translate ambiguous client problems into structured workplans (issue trees, hypotheses, analysis plans) across strategy, operating-system and measurement engagements.
- Architect deliverables: where-to-play/how-to-win strategy, operating-system components (KPI tree, cadence, governance, dashboards), and investment/measurement frameworks.
Client & C-suite Engagement
- Facilitate CEO/CMO/CFO workshops and Gateway diagnostics; run Board endorsement and sign-off ceremonies.
- Lead change management and stakeholder alignment; engage CFO/CMO credibly on marketing ROI and investment decisions.
Team Leadership & Quality
- Lead and develop the engagement team (Senior Consultant, Consultant); ensure analytical rigor across benchmarking, MMM/attribution and operating-system design.
- Review decks, models and recommendations; raise output quality and reduce review loops.
Commercial, Governance & Handoff
- Support proposal development, scoping and pricing; own project margin and manday burn.
- Stand up transformation office / PMO governance; ensure clean handoff to Embedded Squad / Growth PMO or PMax Enterprise BUs.
- Build reusable assets: frameworks, proposal templates, diagnosis checklists, dashboards and case studies.